In this article I’m going to discuss the difference between LED lights versus halogen lights when used with tradeshow displays. While they both serve the purpose of making our tradeshow displays more visible and visually appealing, there have been some changes over the last few years that have really led to a shift (no pun intended!) from halogen lights to LED lights. Let’s take a look at why and what some of the differences are.
Social media can be a powerful tool…when used correctly. Representing your company and brand at a trade show is good exposure, but coupling that with the power of social media and its widespread influence in today’s method of communication and you have a recipe for prime publicity. Think of social media as your golden tool in your toolbox as you plan for your next trade show.
Whether you are a veteran to the trade show arena or someone looking to get into the game, being organized is the key to success. One aspect of this organizational strategy is creating trade show checklists, which can act as the master document to refer to when getting all of your ducks in a row.
Planning for Trade Shows takes a lot of time and patience, but planning ahead can save you money and a lot of hassle. Here are the Top 5 Reasons Not to Procrastinate with Your Trade Show Planning…
